Role
Product Design Intern
Timeline
August 2024 to ???
Interface
App, Mobile & Web
What I did .ᐟ
At Circles.Life, I worked with Jetpac Global to scale and refine app and web experiences. By conducting user research, I delivered innovative solutions that improved user engagement and satisfaction.
ᵎᵎ Throughout my internship, I had the opportunity to take on multiple end-to-end projects. I crafted impactful design improvements across the Jetpac Global app to enhance the overall experience through ideation ⌕ and refining assets based on consumer feedback.
Showcased below ☟ are some of the key features I oversaw from concept to completion ˎˊ˗
Showcased below ☟ are some of the key features I oversaw from concept to completion ˎˊ˗
Optimizing the Help Center
( shipped ⛴ ) 01
⤷ The Problem
Users facing network issues would reach out to CS instead of resolving the issue through the troubleshooting page.
Users contacting CS directly would delay attention to more critical cases.
Users contacting CS directly would delay attention to more critical cases.
⌕ How might we launch & enhance visibility of the refresh network button to allow users to resolve network issues more intuitively?
💬 Reprioritizing features with aims to improve visual hierarchy & streamline issue resolution
💬 Improve discoverability of the refresh button for the Troubleshooting screen
💬 Adopt a friendlier brand tone for Help & Troubleshooting screens to ease consumer frustration
⤷ The Problem
⤷ The Problem
⤷ The Problem
🔧 A new Help Center
🔧 Refining the Troubleshooting screen
Know your customers (KYC)
02
As part of a Know your customers (KYC) initiative to achieve deeper customer insights, I designed a novel profile user flow that would enable a more personalized experience ⟢
Providing actionable insights to deliver relevant product recommendations would ultimately drive increased sales growth and customer engagement.
Providing actionable insights to deliver relevant product recommendations would ultimately drive increased sales growth and customer engagement.
Project objectives ⟶
☝️ Achieve key customer insights with a new user profile feature, enabling personalized experiences and data-driven upselling.
☝️ Introduce "Trip" & "Traveler Type" features to increase in-app engagement while analyzing travel patterns to deliver curated data pack recommendations
How to eSIM
03
Recognizing the complexity of eSIM installation, I designed a "How-to" guide with a focus to keep wording as clear and concise to reduce user frustration and drop-off while undergoing the eSIM installation process.
(shipped ﹏⛴﹏ )
Past orders
04
Introduced a "Past Order" feature to streamline the quick repurchasing process, providing easier access to previous purchases and driving increased repeat transactions to align with user travel behavior and eeds.
Bulk purchase
(shipped ﹏⛴﹏) 05
To drive business scalability, I transformed the single-pack transaction model into a multi-quantity flow, ensuring flexibility while maintaining an intuitive user experience. The new design flow enabled users to allocate one, some, or all purchased packs across multiple users and devices in a single transaction.
Lead generation referrals
06
A redesign to improve lead generation amongst referrals
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